Maybe one of the most known gaming companies in the 80’s will start to invest in cryptocurrencies and blockchain technology. Atari is known for publishing video games as Tetris and Pac Man, very famous games that are still present in our lives. The shares of the company raised 60% after the announcement, according to Bloomberg.
Atari Invests in Cryptos
Atari is trying to move forward by investing in cryptocurrencies and blockchain enterprises. The Paris-based company has released the details for the plans of investing in a company that is building a blockchain entertaining platform. Another important announcement is that Atari is also expanding the casino gaming partnership with Pariplay, allowing users to gamble with virtual currencies.
“Blockchain technology is poised to take a very important place in our environment and to transform, if not revolutionize, the current economic ecosystem, especially in the areas of the vide game industry and online transactions,” commented Atari Chairman and Chief Executive Officer Frederic Chesnais. “Our aim is to take strategic positions with a limited cash risk, in order to best create value with the assets and the Atari brand,” he finished.
The shares of the company reached values not seen in the last years when touching $0.9 Euros per share. During the last year each share was worth between $0.2 and $0.4 Euros.
This is not the first time that a company decided to change investment direction. Kodak, Long Island Iced Tea Corp and many others have used the blockchain and cryptocurrency hype in order to benefit from it.
Now Long Island Iced Tea Corp. is known as Long Blockchain Corp., change that has been made during the last December.
Kodak, the iconic enterprise, has launched an Initial Coin Offering (ICO) in order to allow photographers to share their works. With the platform, Kodak is selling its tokens known as KodakCoin.
During the last Consumer Electronic Show (CES) in Las Vegas, Kodak has unveiled its new bitcoin miner hardware that can be used by paying a small fee to the company.
The shares of all these companies have grown exponentially after these announcements.