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UTB Exclusive: An Interview With Jae H. Jeong, Chief Marketing Officer At Atok Labs And DTE Ventures

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3 mins
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Rickie Sanchez

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Editor's Choice

Reading time

3 mins
Last update

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DTE Ventures and Atok Labs’ Chief Marketing Officer, Jae H. Jeong, recently sat down with UseTheBitcoin for an exclusive interview.

Initially started in the cold chain industry, Atok has expanded its business by integrating blockchain technology to create more efficient and engaging brand advertising campaigns while rewarding users for their attention and participation.

The interview was conducted during Coinfest Asia 2024.

What Is Atok?

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Atok is a Web3 advertising and rewards platform that benefits people for their moments and movements. Leveraging advanced Artificial Intelligence of Things (AIoT) and Big Data technology, Atok revolutionizes digital advertising as a leading rewards-based mobile advertising platform, offering users passive income.

“Atok is a mobile targeting advertising platform. It’s kind of a combination of advertising with move-to-earn,” Jae H. Jeong told UseTheBitcoin during the recent Coinfest Asia 2024 conference.

Notably, the Atok application provides token rewards to users, allowing them to earn passive income just by using the app during their daily commutes and watching advertisements, making it an appealing and effective advertising platform where advertisers can easily reach millions of target customers.

How Do Advertisers Promote Their Products On The Atok App?

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The best part of advertising in the Atok App is that the platform allows advertisers to customize the advertising scope and budget based on the target audience’s location, movement data, and real-time customer needs in their business area to ensure accurate ad delivery.

All the advertisers need to do is accumulate $ATOK tokens to pay for effective advertising and grow their businesses.

“Our app focuses on precise target marketing. Every day, we ask users questions about their age, gender, and lifestyle habits. Over the course of a year, we gather thousands of these responses, which we then use to enhance our advertising platform,” Jae explained.

$ATOK Rewards

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The Atok App is the company’s very own digital marketing platform that combines traditional marketing strategies with Web3, offering a unique blend of features that benefit both brands and users.

For brands, Atok provides a platform to run effective and cost-efficient marketing campaigns by precisely targeting their audience.

For users, of course, Atok offers a fun and rewarding way to engage with brands. Beyond commuting and watching ads, users can (1) check in daily, (2) refer friends, (3) play games, (4) answer daily questions, (5) upgrade their non-fungible tokens, and (6) personalize their avatars to fill their $ATOK token wallet.

Moreover, Atok’s gamification elements and user-friendly interface make the reward-earning process enjoyable and accessible to many users. Additionally, the app’s integration with Web3 allows users to store and manage rewards on the blockchain, providing greater control over their digital assets.

It is worth noting that the $ATOK token will be listed on a reputable centralized exchange in the future to broaden the Atok community’s horizons and help users increase their passive income.

Final Thoughts

For further information on Atok Labs and to stay updated on their announcements, please visit their website and follow their official social media channels provided below:

👉 Website: https://atok.ai/

👉 Twitter/X: https://x.com/Atok_App

👉 Telegram: https://t.me/ATOKofficial

👉 Medium: https://atokapp.medium.com/

👉 YouTube: https://www.youtube.com/@atok_app/videos

👉 Facebook: https://www.facebook.com/atokapp

👉 Instagram: https://www.instagram.com/atokapp/

Rickie Sanchez

About the Author

Rickie is a seasoned blockchain and cryptocurrency enthusiast with extensive experience dating back to late 2017. His crypto journey has taken him across the globe, where he has worked with clients from diverse backgrounds. Notable collaborations include ghostwriting for a media startup, contributing to a blockchain blog based in Zurich, managing a weekly newsletter for a client in Japan, and serving as a token review writer for a crypto blog headquartered in the Netherlands. He will not rest until every individual is empowered with the knowledge and insights needed to thrive in the crypto landscape.