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How To Sell NFTs? A Step-By-Step Guide
8–11 minutes

Last Updated:

October 8, 2026

How To Sell NFTs? A Step-By-Step Guide

NFTs are a new way of owning digital and physical goods. Games, clothing, collectables, gift cards and many more will be available on the blockchain via an NFT token. In cryptocurrency terms, NFT is a utility token. It will allow you to buy access to a specific product or service. These tokens are stored on your wallet and can be traded for other tokens or cryptocurrencies.” 

If you’re looking to start your own NFT business, you’ll need to know how to sell them. The value of a NFT is determined by the market, which means they can be sold to other people who wish to own them.

Now let’s talk about how to sell NFTs and some of the most effective ways for you to do it. If you’ve never sold NFTs before, or don’t know what you should be doing, then this is the guide for you. My goal with this will be to teach exactly where and how to sell your non-fungible tokens in the most effective ways possible.

Pre-Sale Hype 101: How We Are Doing It Right

If you’re looking to sell NFTs, there are a few things you need to know.

First of all, your community needs to be excited about what you’re selling before they’ll buy it. If they don’t care, they aren’t going to spend their money—and that means no profits for you! It’s about releasing some information about your new game or project, creating excitement for the product, and getting people to buy into it.

There are many ways you can do this, but the most popular way is through social media. Posting on Facebook and Instagram about your upcoming project can be a great way to generate hype around it. You can also use X (formerly Twitter) or YouTube to post videos with more details about it as well as give sneak peeks at what’s coming up next!

The best way to get people hyped up? Build a community around the product before it’s even launched. This will help you sell more NFTs because people will be able to share their experiences with other potential users and convince them to purchase from you instead of the competition.

Once the product is launched, keep sharing updates on social media so that people who missed out on the pre-sale don’t feel like they’ve missed out on anything at all.

What Marketplace Should You List It On?

There are no shortage of places to sell your NFTs, and the first step to getting started is choosing one. Here are some tips for making the right choice:

  • Consider how much time you want to spend managing your account. If you’re looking for something basic, consider a marketplace that will allow you to list your NFTs and let someone else do all of the work. If you want more control over how your items are listed and priced, look for an e-commerce platform with a more robust set of features.
  • Look at their reputation in the community. If they’re known for being scammers or not delivering what they promise, you’ll want to steer clear of them.
  • Check out how many customers there are on the site. The more users there are on a marketplace, the better chance there is for finding buyers or sellers for your items!

There are a variety of marketplaces that you can sell your NFTs on. The most popular ones include:

OpenSea

OpenSea is one of the largest NFT marketplaces, and since its 2025 relaunch it also trades crypto tokens. When an NFT sells, OpenSea takes a 1% fee, included in the price buyers see. Creator earnings (royalties) are either enforced by the collection or optional, in which case the seller decides whether to pay them.

Rarible

Rarible’s mission is to give everyone the opportunity to participate in creating digital art. The company believes that everyone should be able to learn something new, express their creativity, and find value in sharing their work with others—even if it’s something as simple as a doodle or an image of your favorite pet.

SuperRare

SuperRare is a curated marketplace for digital art. It started with one-of-a-kind (1/1) works and now also sells editions. Only invited artists can mint there. On resales, the seller gets 90%, the artist a 10% royalty, and the buyer pays a 3% fee on top.

GamerToken (now offline)

GamerToken promised a way for gamers to earn money from in-game items. Its website now redirects to an unrelated casino site, so you can’t sell NFTs there.

Several other NFT marketplaces have also closed. Binance ended the NFT service on its exchange on July 3, 2026, Nifty Gateway shut down on April 23, 2026, and Foundation went offline in 2026.

How To List Your NFT On OpenSea

OpenSea is a decentralized marketplace for digital items. It’s a place where users can buy, sell, and trade digital assets like skins for video games, digital art, and even crypto collectibles.

The benefit of listing your item on OpenSea is that it gives you access to a much larger market than just your own private marketplace. This can be a great way to find new buyers and sell more items, especially if your community is small or niche.

Listing your NFT on OpenSea is an easy process that can be completed in less than 5 minutes.  

Here’s how to get started:

Step 1: Buy crypto on exchanges

You need Ethereum to pay for gas fee on OpenSea. A gas fee is the amount of money that you need to pay for the transaction to be completed. If you don’t already have Ethereum, we recommend Binance as a great place to get some. You just need to create and verify it by providing proof of ID and address. Deposit funds into your account by using one of their methods (e.g., credit card or wire transfer) and you can now buy some Ethereum.

Step 2: Create and set up a digital wallet

To get started, there are just two things you need: a digital wallet and Ethereum. If you’re not sure how to set up your digital wallet, here’s a step-by-step guide:

  • Add the Metamask extension to your browser
  • Click “Get Started”
  • Choose “Create a new wallet” and pick the Secret Recovery Phrase option (MetaMask also lets you secure the wallet with a Google, Apple or Telegram account)
  • Create a password that you will need every time you open your Metamask wallet
  • The most important thing here is to save the Secret Recovery Phrase. If you lose access to your wallet, your coins will be lost forever. You need to keep it safe, and you should not share it with anyone else.
  • Congratulations you already created your Metamask wallet!

Step 3: Send crypto to the Metamask wallet

We’re sending now your Ethereum to your Metamask wallet so you can buy an NFT on OpenSea. In this example, we will use Binance as your crypto exchange.

  • Log in to your Binance account. Go to Assets > Overview and click Withdraw
  • Send some Ethereum to your MetaMask wallet. Select ETH, paste your MetaMask address in the “Address” field and check that the network is Ethereum (ERC20). Binance suggests a network from the address, but a wrong network can mean lost funds.

Note: You need to copy your Ethereum address on your Metamask wallet and use it during the deposit process. Go to your Metamask wallet on you will be able to see it.

  • Congratulations! You successfully deposited Ethereum on your Metamask wallet.

Step 4: Create your NFT listing on the marketplace

You’re about to list your first NFT on OpenSea, and we couldn’t be more excited. Alright, let’s list your First NFT on OpenSea!

  • Connect your Metamask wallet to OpenSea by clicking the wallet icon
  • Accept and sign, then confirm all the prompts that will show
  • Select Studio in the left sidebar, click “Create new” and choose “Create Collection”. First you deploy your collection’s smart contract: add a logo, a contract name and a token symbol, pick an EVM blockchain such as Ethereum and click “Publish Contract”. This costs gas, and the name and symbol can’t be changed later.
  • Open the “Media & Metadata” tab, upload your NFT art and add some information about your NFT:
  • Name: Give your item a title that accurately describes what it is.
  • External Link: Link to your own webpage
  • Description: Include any relevant information about your NFT here, such as its rarity or whether it’s an item from a specific collection or game
  • Supply: The number of items that you want to mint.
  • Traits: Optional details that describe your item. The blockchain is set by your collection’s contract.
  • After you fill out all the details, click “Mint” and approve the transaction in your wallet, which also costs gas
  • You have now minted your first NFT. Let’s go to the final step!

Step 5: Sell your NFT on the marketplace

  • The last step is to sell your NFT on the marketplace. To do so, open the item page, switch to Sell mode and click “List for sale”.
  • Set your price and how long the listing should last (15 minutes to 6 months). The form also shows creator earnings and OpenSea’s fee, so you can check your proceeds before you confirm.
  • Confirm the request in your MetaMask wallet to finish listing your NFT. You pay gas the first time you list an NFT and when you accept an offer, so keep some ETH in your wallet. When the NFT sells, OpenSea keeps 1%.

Sharing Your NFT with the World

The NFT market is still pretty new, and it has been volatile: trading boomed in 2021, collapsed in 2022, and several marketplaces closed in 2026. And considering that it may one day be the way that things like in-game currency and assets are exchanged, it will be interesting to see where things go from here.

Now that you’ve put in all of this work, it’s time to share your creation with the world. You don’t need to be a sophisticated dev or have a vast marketing team—you just need to follow the steps above, and spend the necessary time to communicate with your community. And if you want any special advice, feel free to reach out in the comments below!

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John Asher

Author

I am a crypto-enthusiast that likes to write about the blockchain industry. Mostly, I'm interested in the gaming industry and how it will revolutionize in-game asset ownership.